Wednesday, May 30, 2007





I know its not Tuesday but hey the holiday and a glitch in the forums threw me off, any way i had something ready for today but instead ill save it for next week and give a food review since im off anyway.

This past weekend i was strolling through the local walmart and i saw something out of the corner of my eye , a doritos bag that i didn't recognize. A closer look and sure enough it was Doritos flavor X-13D ???? What the hell is X-13D? Sounds like some sort of pesticide or wasn't it the name of the robot they bought in star wars before they bought R2D2, you know the one that shorted out. Come to think about it they could come out with strychnine flavor and we as consumers probably wouldnt even question it. We are talking about the same marketing guys who brought us the whole "fight for the flavor" contest and BBQ doritos so nothing would surprise me.



Seems the flavors name has to do with Doritos new marketing campaign / contest where we as consumers get to name the flavor. X-13D is supposed to stand for experiment 13 doritos i guess which makes me wonder what where the first twelve flavors.I recognized the flavor right away its cheeseburger with a hint of pickle and possibly a tangy mustard. Only reason i knew the flavor is that ive eaten doritos on my cheeseburger before, it gives it a little crunch trust me its good. Anyway the flavor isnt that bad but i wonder just how many people will want cheeseburger flavored chips with their cheeseburger. All in all i give the chip a thumbs sideways , not quite a thumbs up and not quite a thumbs down, its one of those chips you can eat a few of but not sit down and eat the whole bag.Some where out there somone is thinking " i feel like eating light today , instead of a cheeseburger ill just have some doritos" , " yeah doritos are a healthy snack"


After sampling the chips i turned the bag over to see the contest rules and website, low and behold its snackstrongproductions.com doing the marketing again. All they did was add a billboard and a few hotspot links that say X-13D that leads you to another flash site to their already piss poor site that features a fake Doritos land. Im not saying that baddrink.com is a great site but you dont have to hunt for the links and you can actually load it in under two days on a dial up. If you want to skip the whole fake Doritos land and go straight to the contest the site is http://x13d.doritos.com/ and yes its another damn flash site and half of its links are hotspots you need to mouse over to find. Heres a tip for your web designers, two words "navigational controls".


Enough with bashing their site and on to the contest. After finally getting to the point i could name the chips i of course have to create an account with them , great more spam but this time its spam with a side of chips. Seems not only do they want you to name the chip they also want you to make the commercial for them too. Similar to the contest they did during the superbowl, but this time they provide the video you just record a voice over for them. A quick look over the rules shows that by submitting your idea for a name you thereby grant all rights to Doritos to that name , so if you came up with "Zesty Burger" and they chose it you get the prize and nothing more, no residual's or anything just the grand prize. What is that grand prize? what is the prize for coming up with Americas new household name in snack? 52 free product coupons each valid for 1 bag of Doritos Tortilla Chips up to 13 oz. Yes for you doing the job thier marketing firm should be doing you get coupons worth $181.48 and a lifetime of Doritos calling you up to test their new flavors so you can again do the marketing guys jobs. Essentially your new pet name would be " dorito bitch"


I thought Doritos was being cheap bastards when they did the whole "fight for the flavor" campaign but this time they arent even giving out crappy t-shirts! What a bunch a cheap bastards! On a side some what related note google must think doritos are gay too! Do a google image search for "funny doritos" notice the fifth pic over , just what the hell does Zack and Slater from saved by the bell with their shirts off have to do with funny or doritos?

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